HTML template

HTML Template Design Bulk Mail and Email Marketing

Consider the design of an HTML template for your newsletter by email. There is no “standard” form design. But there are many points to consider when selecting or designing an email template.

Color Balance. Select a template with pleasing colors and complementary. Red and blue are a good combination, but the abuse of them together may not be suitable. Consider two or three shades of the same blue, or green, or brown. If you are unsure, ask a friend who possesses any artistic training on the colors that can be well on your email template.

Line Length. A broad line is harder to read than a short line, due to the way human eyes perceive the text. That is why newspapers use narrow columns. As a guide, we can limit the length to 468 pixels (although this is not a magic number). To avoid the lines are too broad in the emails, we can divide the contents into two columns. Use HTML tables to separate spaces. In the email message, we must allow the boards to expand or contract to accommodate the width of the window-mail address (not specifying an absolute table width in pixels). A good email template uses a pair of nested tables to separate header, text area split into two columns (“cells”), etc.. to improve readability. Read the rest of this entry »